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what is an art wrap?
A versatile, multi-purpose fabric art square that adorns and enhances your gifts and home - use as zero waste gift wrap, a tablecloth, a scarf, a lunch wrap, a travel wrap and so much more! Where practicality meets creativity and style!
designed by artist jennifer playford
Victoria based artist Jennifer Playford has over 25 years experience providing creative solutions in the fields of editorial, publishing, advertising and product design. Her mission is to create vibrant art that is uplifting and uses the power of colour to bring joy. She believes there are no limitations to the use of colour in design and even little pops of colour can enliven our homes and lives.
Collaborate with Jennifer to create a custom Art Wrap that reflects your brand, provides a sustainable gift wrap or packaging option for your customers, compliments your product or event and becomes a memento to enjoy over and over again.
"I just love love love your art wraps! They are a show stopper!"
Diana, Victoria, BC
Your wraps make my heart happy! Absolutely love your sense of colour and design.
Cheryl, Toronto, ON
My friends are going to be thrilled when their gift comes wrapped in this beautiful fabric.
Sue, Vancouver, BC
Art Wraps make your gift feel special.
REUSE & REDUCE WASTE - so much more than gift wrap!
Art Wraps are the zero waste alternative to disposable gift wrap. Easy to use, just tie a knot! Reuse your Art Wrap as a tablecloth, scarf, hair accessory, belt, top, wall art, bag, tea towel, in sewing projects or to wrap another gift!
USE your art wrap to give flowers
Say no to plastic and paper waste at the florist and use a reusable fabric Art Wrap instead! Fold the square into a triangle and wrap the fabric around the stems, tucking in the end to secure.
custom art wraps
Custom Art Wraps are designed and illustrated by Jennifer in collaboration with you and can incorporate your brand, aesthetic and logo. Offer your customers a unique and sustainable way to gift wrap your products or celebrate a special event with this custom reusable and versatile marketing tool.
Nordic Winter design for Ritual Nordic Spa, Victoria, BC
playford studio exclusive wallpaper collection
Jennifer's floral patterns are available on peel and stick wallpaper at Faye Jennifer Vinyl Design UK...the home of all things fun, vibrant and retro! Ships worldwide.
